Director, Market Insights & Analytics
Company: uniQure N.V.
Location: Lexington
Posted on: July 1, 2025
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Job Description:
uniQure is dedicated to bringing innovative therapies or unmet
medical needs to patients. In doing so each function in uniQure is
directly or indirectly responsible for the lives of patients. This
responsibility should be part of our day-to-day working life by (i)
living up to high quality standards and (ii) by recognizing the
sense of urgency in areas of high medical need. uniQure is entering
into an exciting time with its first ever product launch planned
for 2026. uniQure’s lead program, AMT-130, a one-time gene therapy
for adult patients with Huntington’s Disease, has received RMAT and
Breakthrough Designation from the FDA. The Director, Market
Insights and Analytics, Gene Therapy will be responsible for
monitoring trends and identifying insights across the external
market. They will develop, enhance, and operationalize
communication of AMT-130 performance and integrate sources of
insight for the organization. The Head of Market Insights and
Analytics, Gene Therapy, is responsible for ensuring actionable
recommendations and solutions that support the commercial success
and launch of AMT-130. This position partners with the AMT-130
marketing team to ensure effective and impactful leverage of market
research, competitive intelligence, and analytics initiatives. This
position will collaborate, support, and work closely with
Commercial Operations, Market Access, Patient Services, Marketing,
Sales Teams, IT/CRM. Key result areas • Analyze and communicate
relevant and timely market trends and competitor performance to
understand drivers & barriers for AMT-130 • Champion the use of
advanced analytics in evidence-based decision making to influence
the business • Help shape the strategy AMT-130 by developing a
robust, cross-functional insights generation program and brand
performance reporting ecosystem. • Use comprehensive understanding
of the competition at the brand level to inform the development of
launch, short-term and long-term strategies and insight-based
decisions • Develop, execute and disseminate primary and secondary
market research supporting commercial brand planning, demand
forecasting, and insights generation. • Utilize multiple, creative
sources of market research to form the groundwork for strategy to
better understand and anticipate customer needs. • Develop strong
cross-functional relationships with other team members (marketing,
sales, analytics, market access, medical affairs, patient
services). • Manage relationships with external market research and
analytics suppliers. • Manage brand-level Insights budget and
project plan. Qualifications • BA/BS or equivalent experience
required; advanced degree is preferred. • Applicants must have 15
years of Market Research and Business Analytics experience with a
broad range of market research primary and secondary research
methods (qualitative, quantitative, primary and secondary, health
care professional, payer, patient, etc.) as well as forecasting,
competitive intelligence, and advanced business analytics is
required. • Rare disease, specialty, or gene and/or cell therapy
experience is a plus. • Applicants must have product launch
experience. • A minimum of 2 years of people management experience
is required in addition to a proven track record with talent
development and empowering an accountable team. • Knowledge of the
pharmaceutical / biotechnology industry, • Demonstrated ability to
integrate, leverage, and clearly communicate insights and
analytics. • Experience in developing comprehensive and impactful
recommendations and solutions that drive key decisions. • Ability
to work in the Lexington, MA office and travel up to 10%
domestically
Keywords: uniQure N.V., Nantucket , Director, Market Insights & Analytics, PR / Public Relations , Lexington, Massachusetts
