? [Apply in 3 Minutes] Director HCP Marketing, Gastroenterology
Company: Sanofi
Location: Cambridge
Posted on: June 25, 2025
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Job Description:
Job Title: Director HCP Marketing, Gastroenterology Location:
Cambridge, MA About the Job We are seeking a dynamic and
experienced HCP Marketing lead for Dupixent. The Director, HCP
Marketing, Gastroenterology will lead execution of the US strategic
business direction for EoE HCP Promotion. Demonstrated strategic
agility and strong professional marketing experience is required.
Responsibilities include strategic planning, development, and
implementation of creative campaigns, while ensuring a strong
differentiation from the competition. In addition, this role will
lead cross-functional execution to ensure flawless coordination of
activities across the organization. This role will report to the US
Head of Marketing for Gastroenterology. The ideal candidate will
have a strong background in specialty care and Gastroenterology,
strategic marketing, and cross-functional leadership. We are an
innovative global healthcare company, committed to transforming the
lives of people with immune challenges, rare diseases and blood
disorders, cancers, and neurological disorders. From R&D to
sales, our talented teams work together, revolutionizing treatment,
continually improving products, understanding unmet needs, and
connecting communities. We chase the miracles of science every
single day, pursuing Progress to make a real impact on millions of
patients around the world. We are an innovative global healthcare
company, committed to transforming the lives of people with immune
challenges, rare diseases and blood disorders, cancers, and
neurological disorders. From R&D to sales, our talented teams
work together, revolutionizing treatment, continually improving
products, understanding unmet needs, and connecting communities. We
chase the miracles of science every single day, pursuing progress
to make a real impact on millions of patients around the world.
Main Responsibilities - Address key insights, and proactively
identify customer needs in order to establish Dupixent as the
standard of care in EOE. - Lead performance management: development
of Sr. Leadership performance updates, coordinate performance
review meeting activities and work with market research and
analytics to develop and generate appropriate data. - Implement
targeting, segmentation, and Omni-channel strategies. - Coordinate
global teams on HCP Marketing strategy and tactical roadmap
elements such as Branded, promotional messages, Disease State
Awareness campaigns… - Develop unbranded/branded campaigns and
messaging based on customer insights. - Oversee national HCP
marketing programs. - Drive innovative marketing platforms,
leverage digital technology, and develop customer support
solutions. - Interface with medical, regulatory, and legal teams to
create marketing materials. - Manage advertising agency partner and
other vendors to ensure execution towards objectives. - Contribute
to the congress strategy for EoE - Support the development and
management of the Dupixent EoE HCP marketing budget. - Partner
across functions and therapeutic areas to enhance Dupixent’s
overall value proposition. - Act as a sponsor and ally for
inclusion and diversity in all elements of our business - Comply
with all forms of legal and statutory regulation within domain of
responsibility, including compliance with applicable SOPs, industry
codes of practice and best practices and actively support and
promote a compliance culture and safe environment throughout the
organization About You - Bachelor’s degree and 8-10 years of
relevant healthcare or pharmaceutical industry experience - 8-10
years’ experience in product/brand management, and/or strategic
marketing, commercial / business development with product launch
experience in the pharmaceutical or biopharmaceutical industries -
Commercial and business acumen: strong track record in the
pharma/bio-pharma industry driving commercial success in a range of
roles inclusive of marketing & sales. - Relationship management,
conflict resolution and ability to work collaboratively, along with
strong organizational and operational skills - Ability to influence
across all levels of the organization - Data driven decision-maker;
able to distill large amounts of data and information to find the
lead story, communicate it effectively to others, and inspire
action - Global experience and/or prior international assignment a
plus Travel: Up to 30% (conferences, congresses, etc.) Why Choose
Us? - Bring the miracles of science to life alongside a supportive,
future-focused team. - Discover endless opportunities to grow your
talent and drive your career, whether it’s through a promotion or
lateral move, at home or internationally. - Enjoy a thoughtful,
well-crafted rewards package that recognizes your contribution and
amplifies your impact. - Take good care of yourself and your
family, with a wide range of health and wellbeing benefits
including high-quality healthcare, prevention and wellness programs
and at least 14 weeks’ gender-neutral parental leave. Sanofi Inc.
and its U.S. affiliates are Equal Opportunity and Affirmative
Action employers committed to a culturally diverse workforce. All
qualified applicants will receive consideration for employment
without regard to race; color; creed; religion; national origin;
age; ancestry; nationality; marital, domestic partnership or civil
union status; sex, gender, gender identity or expression;
affectional or sexual orientation; disability; veteran or military
status or liability for military status; domestic violence victim
status; atypical cellular or blood trait; genetic information
(including the refusal to submit to genetic testing) or any other
characteristic protected by law. GD-SG LI-GZ LI-Onsite vhd All
compensation will be determined commensurate with demonstrated
experience. Employees may be eligible to participate in Company
employee benefit programs, and additional benefits information can
be found here.
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