Director, Oncology Marketing (6/25/2025)

Company: Sanofi
Location: Cambridge
Posted on: June 25, 2025

Job Description:

Job Title: Director, Oncology Marketing Location: Cambridge, MA, About the Job Sanofi Oncology is on a mission to modernize and strengthen our customer engagement model, allowing us to deliver transformative therapy to patients and meet the unique needs our customers in a new way. The new model emphasizes agility, precision, and deep alignment with the evolving needs of oncology providers and patients, setting a new standard in cancer care. The Oncologist Marketing lead will play a critical role in this by developing and overseeing the engagement strategy for oncology healthcare doctors, crafting a tailored and connected experience across channels. This leader will align content and channel strategies with oncologist needs, ensuring a data-driven, customer-centric approach that supports targeted insights and maximizes engagement impact. This role reports to the Head of US Oncology Marketing. We are an innovative global healthcare company, committed to transforming the lives of people with immune challenges, rare diseases and blood disorders, cancers, and neurological disorders. From R&D to sales, our talented teams work together, revolutionizing treatment, continually improving products, understanding unmet needs, and connecting communities. We chase the miracles of science every single day, pursuing Progress to make a real impact on millions of patients around the world. Main Responsibilities: - Lead the creation of a comprehensive engagement strategy and plan focused on oncologists, with an integrated approach that aligns content and channels to provide a seamless, meaningful experience. - Develop segment-specific messaging and engagement tactics that resonate with oncologists’ needs, challenges, and preferences. - Collaborate with the Head of Marketing on the development of precise oncologist segmentation to enable targeted messaging and engagement. - Actively support the gathering and application of oncologist insights to refine and personalize the strategy. - Lead a team of channel-specific experts (personal, non-personal/digital, and peer-to-peer) to drive effective marketing execution, strong omni-channel integration, and optimal resource allocation. - Oversee the design, development, and deployment of a content strategy and channel mix tailored to oncologists, ensuring the integration of and optimal balance across digital, in-person, and non-personal channels. - Collaborate closely with cross-functional teams to ensure all engagement is unified. - Guide and align efforts across digital, field, and other CE roles to deliver a consistent and impactful customer experience. - Monitor engagement performance and metrics to assess impact, make informed adjustments, and drive continuous improvement in oncologist engagement. - Leverage data and analytics to refine strategies, optimize content and channel effectiveness, and maximize resource allocation. About You - Bachelor’s degree required; advanced degree in business or life sciences preferred. - Marketing experience required. Oncology experience preferred. - Exceptional communication and analytical skills, with a focus on high-impact execution and results. - Proven success in customer-centric marketing strategy development and cross-functional leadership. - Ability to travel up to 33%. Why Choose Us? - Bring the miracles of science to life alongside a supportive, future-focused team. - Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally. - Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact. - Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave. Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law. GD-SG LI-GZ LI-Onsite vhd All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs, and additional benefits information can be found here.

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